Kundenverständnis durch Marktsegmentierung
| Author: | Tobias Kesting, Carsten Rennhak |
|---|---|
| ISBN: | 978-3838203423 |
| Parent Title (German): | Rennhak, Carsten (Hrsg.): Aktuelle Instrumente der Marketingpraxis. Relationship Marketing, Social Media im Kundenservice, Cross Selling, Ingredient Branding, Corporate Identity |
| Publisher: | Ibidem |
| Place of publication: | Stuttgart |
| Document Type: | Part of a Book |
| Language: | German |
| Year of Completion: | 2012 |
| Year of first Publication: | 2012 |
| Release Date: | 2019/01/11 |
| Edition: | 1. Aufl. |
| First Page: | S. 17 |
| Last Page: | 42 |
| Faculties: | Wirtschaft (MSB) |
| Publication list: | Kesting, Tobias |
| Licence (German): |  Bibliographische Daten |