Wirtschaft (MSB)
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One way or another – The relationship between trust and transparency in buyer-supplier relationships
(2019)
Based on a variety of environmental, technological, and product-orientated changes, there has been a shift towards increased collaboration between buyers and suppliers. This paper examines the mutual influence of trust and transparency at different developmental stages of these collaborative relations. In particular, the research investigates the existence of a direct correlation between trust and transparency, as well as indirect dependencies to each other through environmental factors. An extensive literature review combined with an exploratory-qualitative World Café method was conducted in an attempt to fill the research gap regarding the correlation of trust and transparency in buyer-supplier relationships.
Assessing serious games within purchasing and supply management education: an in-class experiment
(2021)
In the so-called ecosystem economy, new platform-based business models evolve rap-idly based on the prospects of digital technology. In the B2B context especially, data-driven platforms are highly relevant. Thus far, little research has been conducted on service providers, the so-called complementors of data-driven platforms. Therefore, this paper represents just a starting point for gaining deeper insights into the different facets of complementor management. For empirical evidence, we draw on semi-structured expert interviews with platform managers. The findings outline the distinct characteristics of open and closed platforms which need to be taken into account for complementor management. Moreover, the paper reveals a number of differences in managing suppliers compared to managing complementors. In addition, our study shows that the key factors influencing complementor management include platform openness, partnership intensity, strategic fit, and market structure respectively poten-tial.
Innovative business models for data-driven B2B platforms evolve rapidly based on the prospects of digital technology. In addition to the platform provider, service providers on the supply side of the digital platform - the so-called complementors - play an important role in the process of value creation. This paper highlights the complementors’ perspective on the different facets of complementor relationship management (CoRM) and answers the following research questions: From the perspective of a complementor, what are the main fields of CoRM for data-driven B2B platforms? What factors of influence comprise the reason complementors join a platform?
Complementor relationship management for Data-driven B2B platforms: Towards a Holistic approach
(2021)
In the so-called ecosystem economy, new platform-based business models evolve rapidly based on the prospects of digital technology. Especially in the B2B context, data-driven platforms are highly relevant. Thus far, little research has been conducted on the supply side of data-driven platforms and especially on service providers, the so-called complementors. Therefore, this paper offers insights into the various facets of complementor relationship management (CoRM). The paper aims to develop a framework for the management of complementors of data-driven B2B platforms. For empirical evidence, we draw on 14 semi-structured expert interviews with platform managers and complementors. The findings outline two big areas of CoRM and discuss distinct characteristics of partner management and technology management. For partner management the differentiation into open and closed platform needs to be taken into account for complementor relationship management. Moreover, our study reveals the key factors of technology management which lead from platform infrastructure to digital applications like digital twins or predictive maintenance.