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- Academic Scorecard (1) (remove)
The article explains how an “Academic Scorecard” may help to build a bridge between operational and strategic management. First, we will have a closer look at the problem of the “strategic gap”, before the basic concept of the Balanced Scorehand is explained. Then, the Academic Scorecard will be introduced and applied to the sphere of internationalisation. We illustrate how a scorecard can be developed and end with some recommendations.