"The STP-Strategy - Segmenting, Targeting, Positioning - in the Marketing of Science", presentation in the "Science Marketing" track on UIIN 2015 UNIVERSITY-INDUSTRY INTERACTION CONFERENCE, am 26.06.2015 in Berlin, Deutschland
| Author: | Thomas Baaken |
|---|---|
| Document Type: | Lecture |
| Language: | English |
| Year of Completion: | 2015 |
| Year of first Publication: | 2015 |
| Release Date: | 2019/01/11 |
| Faculties: | Wirtschaft (MSB) |
| Licence (German): |  Bibliographische Daten |