TY - GEN A1 - Baaken, Thomas T1 - "A Good PhD is a Done PhD", Vortrag auf dem Doktorandensymposium der FH Münster und HS Osnabrück, am 26.09.2014, in Münster. Y1 - 2014 ER - TY - GEN A1 - Baaken, Thomas T1 - "Business Model Creation and Business Model Canvas", presentation within the FP7 project "FP4BATIW project - Fostering partnerships for the implementation of best available technologies & management in the Mediterranean" am 27.10.2015 in Tunis/Susah, Tunisia Y1 - 2015 ER - TY - GEN A1 - Baaken, Thomas T1 - "Communication is Shouting - Marketing is Listening", Key Note auf der 13th International Science-to-Business Marketing Conference "Cross-Organisational Value Creation", Winterthur/Zürich, am 04.06.2014 in Winterthur, Swiss. Y1 - 2014 ER - TY - GEN A1 - Baaken, Thomas A1 - Davey, Todd A1 - Giochetti, Cinzia A1 - Ysern, Marta A1 - Louch, Catherine T1 - "Finding the right Partner", Präsentation auf der Konferenz PROTON am 31.01.2008 in Turin, Italien Y1 - 2008 ER - TY - GEN A1 - Baaken, Thomas T1 - "Forschungsmarketing: Communication is shouting - Marketing is listening", Vortrag im Rahmen des Instituts-Seminars Fraunhofer-Institut für Naturwissenschaftlich-Technische Trendanalyen (INT), am 13.01.2016 in Euskirchen, Deutschland Y1 - 2016 ER - TY - GEN A1 - Baaken, Thomas T1 - "How entrepreneurial universities get their competencies and knowledge closer to market", Key note Vortrag auf der Konferenz "An entrepreneurial university and its role in the regional Triple Helix model" der Triple Helix Gesellschaft, am 19.06.2015 an der Universität Bialystok in Bialystok, Poland Y1 - 2015 ER - TY - GEN A1 - Baaken, Thomas T1 - "How to get Universities closer to Markets", presentation on the "HEInnovate Workshop", European Commission, held at: TechnologieTranserAgentur, Münster University of Applied Sciences, am 29.10.2015 in Münster, Deutschland Y1 - 2015 ER - TY - GEN A1 - Baaken, Thomas T1 - "How to motivate researchers and employees to innovation", Vortrag an der Technical University of Prague; Technology Centre AS CR of the Czech Academy of Sciences am 20.11.2007 in Prag, Tschechien Y1 - 2007 ER - TY - GEN A1 - Baaken, Thomas T1 - "Hybride Wertschöpfung - Potenziale innovativer Geschäftsmodelle durch Produkt-Service-Integration", Vortrag auf dem Workshop PUSH - Erfolg durch Produkt-Service Kombinationen, am 28.01.2015 im Stadtschloss Coesfeld, Deutschland Y1 - 2015 ER - TY - GEN A1 - Baaken, Thomas T1 - "Identifying market potential and business opportunities", Vortrag auf der 13th International Science-to-Business Marketing Conference "Cross-Organisational Value Creation", Winterthur/Zürich, am 03.06.2014 in Winterthur, Swiss. Y1 - 2014 ER - TY - GEN A1 - Baaken, Thomas T1 - "Innovating by "Creative Coupling" and "Hybrid Value Creation", Vortrag im UniTransfer Project of DIES Program (Dialogue on Innovative Higher Education Strategies) of DAAD and German Rectors Conference, an der Universidad Autónoma del Estado de Hidalgo UAEH, am 17.03.2014 in Pachuca, Mexico. Y1 - 2014 ER - TY - GEN A1 - Baaken, Thomas T1 - "Internationale Marktforschung im Maschinen- und Anlagenbau - Herausforderungen und Lösungen", Vortrag im VDMA-Ausschuss Marketing, zu Gast bei Bernd Münstermann GmbH & Co. KG, am 16.09.2015 in Telgte, Deutschland Y1 - 2015 ER - TY - GEN A1 - Baaken, Thomas A1 - Gökduman, Sinan T1 - "Kundenzufriedenheit und Markenpositionierung - Ableitungen aus einer Kundenzufriedenheitsanalyse im Forschungsmarkt der Türkei auf die Markenpositionierung von Hochschulen", Vortrag auf dem 2. Markentag Istanbul an der Marmara Universität am 07.09.2007 in Istanbul, Türkei Y1 - 2007 ER - TY - GEN A1 - Baaken, Thomas T1 - "Kundenzufriedenheiten unter Forschungskunden aus Sicht der Kunden und der Forschungsanbieter. Bisher durchgeführte Studien", Workshop der UAS7 (www.uas7.org) am 14.12.2007 in Münster Y1 - 2007 ER - TY - GEN A1 - Baaken, Thomas T1 - "Linking academia and business through entrepreneurship education - the win-win-win benefits of integrating company projects in teaching", Key Note on the CIAKLII "Creativity meets Business Conference - Entrepreneurial Thinking and Acting in Creative Industries", hosted by ifm, am 26.11.2015 in Cologne, Deutschland Y1 - 2015 ER - TY - GEN A1 - Baaken, Thomas T1 - "Managing Disruption and Destabilisation", Vortrag im Rahmen der Tagung ,,Management in Times of Change and Inconsistency" an der Wirtschaftsuniversität Krakau, am 05.12.2014 in Krakau, Polen. Y1 - 2014 ER - TY - GEN A1 - Baaken, Thomas T1 - "Mehr Effizienz im Touchpoint-Management - Das Touchpoint Radar", Eröffnungsvortrag auf der Tagung "CMO Summit Heise Media: Marketing 3.0 - multimedial, emotional und vernetzt", bei Heise Media, am 18.06.2015 in Hannover, Deutschland Y1 - 2015 ER - TY - GEN A1 - Baaken, Thomas T1 - "Modern Knowlegde Transfer needs Metrix", Eröffnungsvortrag auf der Abschluss-konferenz "UniTransfer" im Rahmen der ,,2. National Conference on Innovation", am 12.09.2014 in San José, Costa Rica. Y1 - 2014 ER - TY - GEN A1 - Baaken, Thomas T1 - "Modern University-Industry Cooperation - 7 new Strategies in UBC Innovation", Key Note Vortrag im Rahmen des 12th International MBA Congresses, Cracow School of Business der Cracow University of Economics, am 13.05.2016 in Krakau, Polen Y1 - 2016 ER - TY - GEN A1 - Baaken, Thomas T1 - "Münster University of Applied Sciences: The Partnering Institution", Vortrag auf der 2014 UIIN ENTREPRENEURIAL UNIVERSITIES GOOD PRACTICE EVENT - "Facilitating interaction, Creating cooperation", am 30.09.2014 in Madrid, Spain. Y1 - 2014 ER - TY - GEN A1 - Baaken, Thomas T1 - "New Frontiers of University-Industry Interaction", Gastvortrag an der University of Messina, am 03.02.2015 in Messina, Italien Y1 - 2015 ER - TY - GEN A1 - Baaken, Thomas T1 - "New Ways of getting University Research to Market", 3rd Conference on Science-to-Business Marketing and successful Research Commercialisation am 19.10.2004 in Brüssel, Belgien Y1 - 2004 ER - TY - GEN A1 - Baaken, Thomas T1 - "Partner Relationship Management", Conference on Responsible Partnering between Research and Industry - Progress and Remaining Challenges in Effective Collaboration and Knowledge and Technology Transfer am 03.-04.12.2007 in Lissabon, Portugal Y1 - 2007 ER - TY - GEN A1 - Baaken, Thomas T1 - "Partnering in Science-to-Business Relationships", Vortrag auf dem Symposium "Entrepreneurship in Higher Education" an der Saxion Hogescholen am 07.02.2008 in Enschede, Niederlande Y1 - 2008 ER - TY - GEN A1 - Baaken, Thomas T1 - "PRM - Partner Relationship Management as part of Science-to-Business Marketing", Vortrag auf dem Symposium Customer Relationship Management (CRM) at Universities an der Coventry University am 26.06.2007 in Coventry, Großbritannien Y1 - 2007 ER - TY - GEN A1 - Baaken, Thomas T1 - "Science Marketing - a new concept for innovative TechTransfer and successful Research Commercialisation", Vortrag vor dem High Council of Egyptian Universities und Delegierten verschiedener ägyptischer Universitäten am 11.11.2007 in Kairo, Ägypten Y1 - 2007 ER - TY - GEN A1 - Baaken, Thomas T1 - "Science-marketing as key factor in future technology transfer and innovation", Vortrag auf der "China-EU Conference on Innovative Management of Technology Transfer" der AMSTAC (Association of the Management of Scientific and Technical Achievement of China), TII und des Science Marketing Research Centre Münster am 26.-28.09.2007 in Beijing, China Y1 - 2007 ER - TY - GEN A1 - Baaken, Thomas T1 - "Science-to-Business Innovation - Marketing, Partnering and successful Research Commercialisation", Vortrag an der Sohar University am 05.03.2007 in Sohar, Oman Y1 - 2007 ER - TY - GEN A1 - Baaken, Thomas T1 - "Science-to-Business Marketing - new approaches to successful technology and knowledge transfer", Presentation to d-PoLiTaTE Consortium, Universidad Autónoma del Estado de Hidalgo am 08.10.2014 in Pachuca, Mexico. Y1 - 2014 ER - TY - GEN A1 - Baaken, Thomas T1 - "Science-to-Business Marketing - wie kann Wissenschaft näher am Markt arbeiten", Vortrag bei der SBV Herminonia am 24.01.2008 in München Y1 - 2008 ER - TY - GEN A1 - Baaken, Thomas T1 - "Science-to-Business Marketing and Partnering as Key Success Factors in Future Innovation", Tagung der BDU "Science to Business - Bridging the Gap" am 22.03.2007 in Amsterdam, Niederlande Y1 - 2007 ER - TY - GEN A1 - Baaken, Thomas T1 - "Science-to-Business Marketing and Research Commercialisation - new approaches to successful technology and knowledge transfer", Vortrag im Projekt d-PoLiTaTE der Europäischen Kommission (Alfa3) am 15.11.2014 an der Universidad de Buenos Aires, Buenos Aires, Argentinien. Y1 - 2014 ER - TY - GEN A1 - Baaken, Thomas T1 - "Science-to-Business Marketing as a new solution in TechTransfer", Vortrag im Auftrag der Inra Transfert am 29.03.2007 in Paris, Frankreich Y1 - 2007 ER - TY - GEN A1 - Baaken, Thomas T1 - "Science-to-Business Marketing", Vortrag an der Hochschule für angewandte Wissenschaften München am 25.01.2008 in München Y1 - 2008 ER - TY - GEN A1 - Baaken, Thomas T1 - "Science-to-Business Marketing, Partnering and successful Research Commercialisation", Vortrag an der American University of Sharjah am 04.03.2007 in Dubai/Sharjah, Vereinigte Arabische Emirate (UAE) Y1 - 2007 ER - TY - GEN A1 - Baaken, Thomas T1 - "SME Participation in Research", Diskussion bei dem "Third Round Table on Improving SME Participation in European Research Funding", von Detect-It2 und ProTon Europe, an der Calouste Gulbenkian Foundation am 03.12.2007 in Lissabon, Portugal Y1 - 2007 ER - TY - GEN A1 - Baaken, Thomas T1 - "The STP-Strategy - Segmenting, Targeting, Positioning - in the Marketing of Science", presentation in the "Science Marketing" track on UIIN 2015 UNIVERSITY-INDUSTRY INTERACTION CONFERENCE, am 26.06.2015 in Berlin, Deutschland Y1 - 2015 ER - TY - GEN A1 - Baaken, Thomas A1 - von Hagen, Friederike T1 - "Tools and approaches in S2B Marketing to market research findings", presentation within the FP7 project "FP4BATIW project - Fostering partnerships for the implementation of best available technologies & management in the Mediterranean" am 26.10.2015 in Tunis/Susah, Tunisia Y1 - 2015 ER - TY - GEN A1 - Baaken, Thomas A1 - Rossano-Rivero, Sue T1 - "University-Business Collaboration from the Students’ Perspective: An Empirical Evaluation of Company Projects", Vortrag auf der UIIN University-Industry-Intercation Conference, am 14.06.2022, in Amsterdam, NL KW - University-Business Collaboration from the Students’ Perspective: An Empirical Evaluation of Company Projects Y1 - 2022 ER - TY - GEN A1 - Baaken, Thomas T1 - "University-Business Cooperation - SMEs and Startups", Key Note-Vortrag auf dem 3. International Think Tank "The Future of Small Businesses" des International Centre for Transformational Entrepreneurship (ICTE), am 19.05.2022, in Coventry, UK KW - University-Business Cooperation - SMEs and Startups Y1 - 2022 ER - TY - GEN A1 - Baaken, Thomas T1 - "What B2C Marketing can learn from B2B Marketing and vice versa", Dinner speech at MarketingBEEF (Meet&Meat) für Zerenko Industrial Branding im Restaurante Rosso am 03.09.2015 in Linz, Austria Y1 - 2015 ER - TY - GEN A1 - Baaken, Thomas T1 - "Wirtschafts-Wissenschafts-Kooperationen als Erfolgsfaktor im Employer Branding", Festvortrag auf der Stipendienfeier der Fachhochschule Münster, am 08.03.2014 in Münster. Y1 - 2014 ER - TY - GEN A1 - Baaken, Thomas A1 - von Hagen, Friederike A1 - Plewa, Carolin T1 - A Study of Research Customers: Overall Satisfaction and Recommendations for Improvements, Vortrag bei der Australian & New Zealand Marketing Academy Conference am 29.11-01.12.2004 in Wellington, Neuseeland Y1 - 2004 ER - TY - GEN A1 - Baaken, Thomas A1 - Rossano-Rivero, Sue A1 - Perusso, André T1 - Adaptive Learning Methodologies in Education within the Context of University-Industry Cooperation, Vortrag auf der 11th Annual International Conference of Education, Research and Innovation ICERI, am 12./14.11.2018 in Seville, ES. Y1 - 2018 ER - TY - GEN A1 - Baaken, Thomas T1 - Adelaide Deloitte Boardroom Talk, Boardroom Meeting der Deloitte Touch Thomatsu am 03.03.2006 in Adelaide, Australien Y1 - 2006 ER - TY - GEN A1 - Baaken, Thomas T1 - Applying Marketing Strategies to Research - A new way of getting Research to successful Commercialisation, Vortrag auf der 4th International Conference/Workshop on Science-to-Business Marketing and Successful Research Commercialisation am 18.-19.10.2005 in Pretoria, Südafrika Y1 - 2005 ER - TY - GEN A1 - Baaken, Thomas T1 - Applying Marketing Strategies to Research and Getting Research Closer to Markets, Vortrag ECIC Seminar Series an der University of Adelaide am 13.10.2008 in Adelaide, Australien Y1 - 2008 ER - TY - GEN A1 - Baaken, Thomas A1 - Davey, Todd A1 - Giochetti, Cinzia A1 - Ysern, Marta A1 - Louch, Catherine T1 - Building Strategic Partnerships, Driving Innovation from Science to Business - How customized marketing practices can help, European Trans2Tech Conference am 06.03.2008 in Aix en Provence, Frankreich Y1 - 2008 ER - TY - GEN A1 - Baaken, Thomas T1 - Business-to-Business Marketing - Erfolgsfaktor Mittelstandsmarketing, Vortrag auf der Konferenz "Hidden Champions - Erfolgsfaktor Mittelstandsmarketing" zum 40jährigen Bestehen des Marketingklubs Münster/Osnabrück in der Sparkassenakademie am 09.05.2008 in Münster Y1 - 2008 ER - TY - GEN A1 - Baaken, Thomas T1 - Business-to-Business Marketing in Abgrenzung zum Business-to-Consumer Marketing, Vortrag im Doktoranden-Kolloquium des Internationalen Hochschulinstituts Zittau IHI, Professor Dr. Löhr, am 04.05.2010 in Zittau Y1 - 2010 ER -