TY - CHAP A1 - Baaken, Thomas A1 - Kesting, Tobias T1 - Wertkettenkonzepte im Science-to-Business Marketing T2 - Voss, Rödiger (Hrsg.): Hochschulmarketing Y1 - 2009 SN - 978-89936-792-8 SP - 181 EP - 200 PB - EUL CY - Lohmar und Köln ET - 2., völlig überarbei ER - TY - CHAP A1 - Baaken, Thomas T1 - Science-to-Business-Marketing und Partnering als konsequente Weiterentwicklung des Technologietransfers T2 - Merten, Wolfgang (Hrsg.), Wissenschaftsmarketing - Dialoge gestalten; Aus der Reihe: Wissenschafts- und Forschungsmanagement Y1 - 2009 SN - 9783932306976 SP - 41 EP - 53 PB - Lemmens CY - Bonn ET - 1 ER - TY - CHAP A1 - Kliewe, Thorsten A1 - Davey, Todd A1 - Baaken, Thomas T1 - A model for the assessment of value-adding new venture opportunities coming from university research. T2 - Koçak, Akin; Abimola, Temi; Özer, Alper; Watkins-Mathys, Lorraine (Hrsg.): Marketing and Entrepreneurship Y1 - 2009 SP - 940 EP - 954 CY - Ankara ER - TY - CHAP A1 - Kliewe, Thorsten A1 - Davey, Todd A1 - Baaken, Thomas T1 - University-Industry Entrepreneurship: How universities can satisfy business partners to exploit their entrepreneurial potential. T2 - Koçak, Akin; Abimola, Temi; Özer, Alper; Watkins-Mathys, Lorraine (Hrsg.): Marketing and Entrepreneurship. Y1 - 2009 SN - 978-951-827-096-9 SP - 540 EP - 549 CY - Ankara ER - TY - CHAP A1 - Kliewe, Thorsten A1 - Marquardt, Philip A1 - Baaken, Thomas T1 - Leveraging organizational resources by Creative Coupling: An evaluation of methods for intellectual asset identification T2 - Proceedings of the Knowledge Globalization Conference 2009, 17.-19.04.2009, Boston, USA Y1 - 2009 SP - 1 EP - 13 CY - Boston ER - TY - CHAP A1 - Kliewe, Thorsten A1 - Davey, Todd A1 - Baaken, Thomas T1 - Creating Entrepreneurial Value Through University-Industry Interaction: How Universities Can Acquire and Satisfy Business Partners to Exploit Their Entrepreneurial Potential T2 - Proceedings der 6. Internationalen Konferenz AGSE Entrepreneurship Research Exchange, 03.-06.02.2009, Adelaide, Australien Y1 - 2009 SN - 978-0-9803328-5-8 SP - 1053 EP - 1063 CY - Adelaide ER -