TY  - CHAP
A1  - Kesting, Tobias
A1  - Gerstlberger, Wolfgang
T1  - Industry-University Collaboration from the Point of View of Companies as Research Customers - An international Survey of textile and textile-related Industries in Germany, Belgium and the Netherlands
T2  - Proceedings of the 18th International Product Development Management Conference "Innovate through Design", June 6-7, 2011, Delft, The Netherlands
Y1  - 2011
SN  - 1998-7374
SP  - S. 1
EP  - 20
CY  - Delft
ER  - 
TY  - CHAP
A1  - Kesting, Tobias
A1  - Gerstlberger, Wolfgang
T1  - The Role and Significance of Transfer Intermediaries in University Knowledge and Technology Transfer Practice
T2  - "Academy of Marketing 2010 Annual Conference" (6-8 July, Ricoh Arena, Coventry, UK) Proceedings
Y1  - 2010
SN  - 978-1-84600-0317
SP  - S. 1
EP  - 7
CY  - Coventry
ER  - 
TY  - GEN
A1  - Korff, Nisha
A1  - Kesting, Tobias
A1  - Gerstlberger, Wolfgang
T1  - Market Segmentation in University-Industry Technology Transfer, Vortrag auf Vortrag auf der T2S Technology Transfer Conference 2011 "Technology Transfer in a Global Economy" (22.-23.09.2011) am 22.09.2011 in Augsburg.
Y1  - 2011
ER  - 
TY  - CHAP
A1  - Kesting, Tobias
A1  - Gerstlberger, Wolfgang
T1  - Direkte und weiterführende Nutzenpotenziale eines marktorientierten Hochschul-Wissens- und Technologietransfers
T2  - Kliewe, Thorsten; Kesting Tobias (Hrsg.) (2014): Moderne Konzepte des organisationalen Marketing. Modern Concepts of Organisational Marketing, Festschrift zum 60. Geburtstag von Prof. Dr. Thomas Baake
Y1  - 2014
SN  - ISBN 978-3-658-046
SP  - 177
EP  - 197
PB  - Springer Gabler
CY  - Wiesbaden
ER  - 
TY  - JOUR
A1  - Kesting, Tobias
A1  - Gerstlberger, Wolfgang
A1  - Baaken, Thomas
T1  - A benefit segmentation approach for innovation-oriented university-business collaboration
JF  - Journal of Technology Transfer (Special Issue: University-Business Collaboration in Europe: Current Trends and Challenges)
Y1  - 2016
SN  - 1741-5276
ER  - 
TY  - GEN
A1  - Gerstlberger, Wolfgang
A1  - Kesting, Tobias
T1  - Knowledge and Technology Transfer as an Enabling Element of 100% Renewable Energy Regions, Vortrag auf der 2014 Science-to-Business Marketing Conference (02.06.-04.06.2014) am 04.06.2014 in Winterthur, Schweiz.
Y1  - 2014
ER  - 
TY  - GEN
A1  - Gerstlberger, Wolfgang
A1  - Pedrosa, Alex
A1  - Kesting, Tobias
T1  - Innovation value co-creation in the transition process of the energy sector, Vortrag auf der 16th In-ternational CINet Conference (13.-15.09.2016) am 13.09.2015 in Stockholm, Schweden
Y1  - 2015
ER  - 
TY  - JOUR
A1  - Gerstlberger, Wolfgang
A1  - Kesting, Tobias
A1  - Baaken, Thomas
T1  - A benefit segmentation approach for innovation-oriented university-business collaboration.
JF  - International Journal of Technology Management
Y1  - 2016
SN  - 0267-5730
SP  - 1
EP  - 23
ER  - 
TY  - CHAP
A1  - Gerstlberger, Wolfgang
A1  - Kesting, Tobias
A1  - Korff, Nisha
T1  - MARKET SEGMENTATION IN UNIVERSITY-INDUSTRY TECHNOLOGY TRANSFER
T2  - Technology Transfer Conference 2011, Augsburg
N2  - This presentation focuses on the knowledge and technology transfer (KTT) relations between universities as research suppliers and industrial companies as (potential) research customers from a market-oriented point of view.
Y1  - 2011
U6  - http://nbn-resolving.de/urn/resolver.pl?urn:nbn:de:hbz:836-opus-5795
ER  -