TY - JOUR A1 - Schmidt, Alexander Lennart A1 - Petzold, Neele A1 - Lahme-Hütig, Norman A1 - Tiemann, Florian T1 - Growing with others: A longitudinal study of an evolving multi‐sided disruptive platform JF - Creativity and Innovation Management N2 - Multi‐sided platforms are becoming increasingly relevant in understanding industry changes. The literature has focused on the inception and growth of platforms, neglecting how entrants develop and grow disruptive platforms. To address this shortcoming, we study an entrant that was spun off from an established catalog retailer and is steering a multi‐sided disruptive platform in the German fashion retail industry. We conduct a longitudinal study on how the entrant leverages the relationships with its multiple platform sides during 2014–2019 by analyzing secondary data using topic modeling and qualitative content analysis. We propose three levers: (1) “guarded inception,” which is the collaboration with a knowledgeable partner unaffected by disruption to quickly overcome the chicken‐and‐egg problem; (2) “activating force multipliers,” which is the strategic orchestration of complementors being contractually tied to the entrant and working to extend the entrant's value network. Enabled by these two levers, the entrant was (3) “building on others” to develop the platform along a disruptive path while circumventing internal limitations and external resistance. We contribute to the intersection of the literature strands on platform and disruptive innovation by showing how the entrant strategically leveraged its different platform sides over time to develop and grow a disruptive platform. KW - business model, disruptive innovation, platform, process, topic modeling Y1 - 2020 U6 - http://dx.doi.org/10.1111/caim.12401 SN - 1467-8691 VL - 30 IS - 1 SP - 12 EP - 30 ER - TY - BOOK A1 - Schmidt, Alexander Lennart A1 - Lahme-Hütig, Norman A1 - Trabucchi, Daniel A1 - Petzold, Neele T1 - Challenges in Studying Multi-Sided Disruptive Platforms: Combining Topic Modeling with Qualitative Content Analysis N2 - This research case study presents a novel way to study the development and growth of a multi-sided disruptive platform built on digital technologies. The corresponding business model unfolds industry-changing dynamics eventually changing competition logic in established markets. Despite the appeal of those models, developing and managing such a multi-sided disruptive platform is challenging because multiple platform sides need to be strategically aligned to develop along a disruptive path. Hence, scholars and practitioners are increasingly debating about the dynamics arising in the development and growth of such platforms. The focal case study discusses a research project which contributes to those debates: This case study discusses how we used topic modeling and qualitative content analysis to make sense of a large amount of historical data from and about multiple platform sides to understand the strategic management and alignment mechanisms that unfolded over time. We discuss how we studied an entrant that was spun off from an established catalog retailer and is steering a multi-sided disruptive platform in the German fashion retail industry. We present how we faced the challenges of collecting data from multiple platform sides and how we used topic modeling to overcome data asphyxiation (i.e. difficulties in making sense of an overwhelming amount of qualitative data). Readers of this case study are equipped with practical insights about a) studying the development of multi-sided platforms over time, and b) using topic modeling and qualitative content analysis as complementing methodological approaches. KW - business models, disruptive innovation, journals, mechanisms, teams Y1 - 2023 SN - 9781529669312 U6 - http://dx.doi.org/10.4135/9781529669312 PB - Sage Publications, Inc. CY - London ER - TY - JOUR A1 - Hay, Ginea A1 - Korwisi, Beatrice A1 - Lahme-Hütig, Norman A1 - Rief, Winfried A1 - Barke, Antonia T1 - Clinicians diagnosing virtual patients with the classification algorithm for chronic pain in the ICD-11 (CAL-CP) achieve better diagnoses and prefer the algorithm to standard tools: An experimental validation study JF - European Journal of Pain Y1 - 2024 U6 - http://nbn-resolving.de/urn/resolver.pl?urn:nbn:de:hbz:836-opus-179147 SP - 1 EP - 15 ER -