TY - CHAP A1 - Schröder, Carsten A1 - Baaken, Thomas A1 - Korff, Nisha T1 - The Triangle for Innovation in Knowledge Transfer and Partnering at Münster University of Applied Sciences T2 - Gorzka, Gabriele (Ed): Knowledge Transfer - The New Core Responsibility of Higher Education Institutions. Practice and Perspectives in Russia and Germany Y1 - 2012 SN - 978-3-86219-412-4 SP - 61 EP - 78 PB - Kassel University Press CY - Kassel ER - TY - GEN A1 - Plewa, Carolin A1 - Korff, Nisha A1 - Baaken, Thomas A1 - Macpherson, Gregory T1 - Interrelationships between Dynamic Success Factors in University-Industry Linkages, Vortrag auf der 11th International Conference on Science-to-Business Marketing and 5th FinPin Conference "Entrepreneurial Universities" am 27.04.2012 in Münster Y1 - 2012 ER - TY - RPRT A1 - Davey, Todd A1 - Baaken, Thomas A1 - Galán Muros, Victoria A1 - Meerman, Arno T1 - Barriers and Drivers in European University-Business Cooperation N2 - This report presents the findings related to the barriers and drivers of university-business cooperation (UBC) that have been found to exist in Europe. These results derive from a fifteen and a half month study on the cooperation between higher education institutions1 (HEIs) and public and private organisations in Europe. The study was conducted by the Science-to-Business Marketing Research Centre, Germany (S2BMRC) for the DG Education and Culture at the European Commission (EC) during 2010 and 2011. The main components of the project are in-depth qualitative interviews with 11 recognised UBC experts as well as a major quantitative survey. The survey was translated into 22 languages and sent to all registered European HEIs (numbering over 3,000) in 33 countries during March 2011. Through this, a final sample population of 6,280 academics and HEI representatives was achieved, making the study the largest study into cooperation between HEIs and business yet completed in Europe. Further, 30 good practice UBC case studies have been created to provide positive examples of European UBC. KW - European KW - university-business cooperation KW - university KW - business KW - barriers Y1 - 2012 U6 - http://nbn-resolving.de/urn/resolver.pl?urn:nbn:de:hbz:836-opus-5568 PB - FH Münster ER - TY - GEN A1 - Baaken, Thomas A1 - von Hagen, Friederike T1 - Science-to-business Marketing as a real world case of UAEH in Mexico, Vortrag auf der 11th International Conference on Science-to-Business Marketing and 5th FinPin Conference "Entrepreneurial Universities" am 27.04.2012 in Münster Y1 - 2012 ER - TY - CHAP A1 - Baaken, Thomas A1 - Korff, Nisha A1 - Zech, Thorsten T1 - Emotionen im B-to-B Marketing T2 - Baaken, Thomas; Kesting, Tobias; Kliewe, Thorsten; Pörner, Ronald (Hrsg.): Business-to-Business-Kommunikation. Neue Entwicklungen im B-to-B-Marketing Y1 - 2012 SN - 978-3-503-14139-5 SP - 303 EP - 321 PB - Erich Schmidt CY - Berlin ET - 2 ER - TY - JOUR A1 - Baaken, Thomas A1 - Kliewe, Thorsten T1 - Creativity Techniques using Online Facilities - Experimental research on international creativity sessions via Internet JF - International Journal of Business and Social Science Y1 - 2012 VL - 3 IS - 1 SP - 165 EP - 172 ER - TY - BOOK A1 - Baaken, Thomas A1 - Kesting, Tobias A1 - Kliewe, Thorsten A1 - Pörner, Ronald T1 - Business-to-Business-Kommunikation. Neue Entwicklungen im B-to-B-Marketing, 2., völlig neu bearbeitete und wesentlich erweiterte Auflage Y1 - 2012 SN - 978-3-503-14139-5 PB - Erich Schmidt CY - Berlin ET - 2 ER - TY - GEN A1 - Baaken, Thomas A1 - Davey, Todd A1 - Galàn Muros, Victoria T1 - Results of a Major Study on the Cooperation between Higher Education Institutions and Public/Private Organisations, Vortrag auf der Konferenz der Europäischen Kommission/MADOU am 20.03.2012 in Brüssel, Belgien Y1 - 2012 ER - TY - JOUR A1 - Baaken, Thomas A1 - Davey, Todd T1 - Wirtschafts-Wissenschaftskooperationen an Fachhochschulen in Europa JF - Zeitschrift für Hochschulentwicklung (ZFHE) Y1 - 2012 SN - 2219-6994 VL - 7 IS - 2 SP - 44 EP - 63 ER - TY - CHAP A1 - Baaken, Thomas T1 - "Technologiemarketing" und "Science Marketing" T2 - Sommerlatte, Tom; Braun, Michael; Achatz, Reinhold (Hrsg.): "Technologie- und Innovationsmanagement" Y1 - 2012 SN - 3939707805 SP - S. 319 EP - 320, 358 PB - Symposium Publishing CY - Düsseldorf ET - 1 ER -