@misc{Baaken2008, author = {Baaken, Thomas}, title = {Customer Satisfaction Measurement in Science-to-Business Marketing - A New Way of Getting Research Closer to Markets", Driving Innovation from Science to Business - How customized marketing practices can help, European Trans2Tech Conference am 06.03.2008 in Aix en Provence, Frankreich}, year = {2008}, language = {en} } @misc{BaakenDaveyKliewe2008, author = {Baaken, Thomas and Davey, Todd and Kliewe, Thorsten}, title = {Fostering Entrepreneurial Spirit and Extracting Entrepreneurial Value - Comparing Successful Approaches Taken by a Large Private Organisation with that of a Highly Regarded University, Pr{\"a}sentation bei der Konferenz "Promoting Entrepreneurship by Universities" der FinPin am 21.04.2008 in H{\"a}meenlinna, Finnland}, year = {2008}, language = {en} } @misc{Baaken2008, author = {Baaken, Thomas}, title = {From Push to Pull. The Marketing Approach in Generating Business for Universities, Key Note Pr{\"a}sentation der Konferenz "Promoting Entrepreneurship at Universities" der FinPin am 21.04.2008 in H{\"a}meenlinna, Finnland}, year = {2008}, language = {en} } @misc{BaakenDaveyvonHagen2008, author = {Baaken, Thomas and Davey, Todd and von Hagen, Friederike}, title = {Higher Education, Research \& Technology Transfer in Australia, Vortrag auf dem trans2tech Workshop "Validation of the model of the TechAdvanceTM, a Technology Assessment Model", Consorzio Pisa Ricerche am 27.08.2008 in Pisa, Italien}, year = {2008}, language = {en} } @book{Davey2008, author = {Davey, Todd}, title = {How Can Technology Be Created And Developed In Alignment With The Needs Of The Market}, isbn = {978-3-938137-15-4}, year = {2008}, language = {en} } @book{BaakenKlieweDavey2008, author = {Baaken, Thomas and Kliewe, Todd and Davey, Todd}, title = {How to get the most out of the networking \& innovation process - the partnering approach: partner relationship management at Muenster University of Applied Sciences}, year = {2008}, language = {en} } @book{Dircksen2008, author = {Dircksen, Michael}, title = {Kooperationen zwischen Wirtschaft und Hochschule: Masterstudiengang Logistik - Eine Fallstudienanalyse. Austauschprozesse: Extracting the Value out of University-Industry Interaction}, address = {M{\"u}nster}, year = {2008}, language = {en} } @book{BoehmerBauerWicht2008, author = {B{\"o}hmer, Matthias and Bauer, Gernot and Wicht, Wolfgang}, title = {LBS 2.0 - Enabling User-Driven Provision and Context-aware Consumption of Location-based Services}, series = {Proceedings of UBI-COMM 2008, Valencia, Spain}, journal = {Proceedings of UBI-COMM 2008, Valencia, Spain}, address = {Valencia}, year = {2008}, language = {en} } @misc{Baaken2008, author = {Baaken, Thomas}, title = {Market Research in Scientific Markets - Image and Customer Satisfaction Surveys, Gastseminar im Masterkurs "Wissenschaftsmanagement" der Fachhochschule Osnabr{\"u}ck und der CHE am 29.03.2008 in Osnabr{\"u}ck}, year = {2008}, language = {en} } @misc{Baaken2008, author = {Baaken, Thomas}, title = {Marketing for Research, Vortrag ProTon Seminar, ProTon Brussels am 03.12.2008 in Br{\"u}ssel, Belgien}, year = {2008}, language = {en} }