@article{FeldmannNiessingGeyer2020,
  author    = {Feldmann, Carsten and Nießing, J{\"o}rg and Geyer, Fred},
  title     = {Three steps to outstanding digital CX},
  series = {Indian Management},
  volume    = {59},
  journal   = {Indian Management},
  number    = {3},
  editor    = {AIMA All Indian Management Association,},
  issn      = {0019-5812},
  pages     = {18 -- 23},
  year      = {2020},
  language  = {en}
}