@incollection{SohnKestingPaslick2012, author = {Sohn, Stefanie and Kesting, Tobias and Paslick, Anne}, title = {Die Relevanz emotionaler Aspekte in der B-to-B-Kommunikation am Beispiel einer Konferenz}, series = {Baaken, Thomas; Kesting, Tobias; Kliewe, Thorsten; P{\"o}rner, Ronald (Hrsg.): Business-to-Business Kommunikation. Neue Entwicklungen im B-to-B-Marketing}, booktitle = {Baaken, Thomas; Kesting, Tobias; Kliewe, Thorsten; P{\"o}rner, Ronald (Hrsg.): Business-to-Business Kommunikation. Neue Entwicklungen im B-to-B-Marketing}, edition = {2., v{\"o}llig neu bearb}, publisher = {Erich Schmidt Verlag}, address = {Berlin}, isbn = {978-3503141395}, pages = {S. 323 -- 345}, year = {2012}, language = {de} } @article{RossanoRiveroMeermanKestingetal.2016, author = {Rossano-Rivero, Sue and Meerman, Arno and Kesting, Tobias and Baaken, Thomas}, title = {The Relevance of Problem-based Learning for Policy Development in University-Business Cooperation}, series = {European Journal of Education}, volume = {51}, journal = {European Journal of Education}, number = {1}, doi = {10.1111/ejed.12168}, pages = {40 -- 55}, year = {2016}, language = {en} } @misc{RossanoRiveroKestingWakkee2016, author = {Rossano-Rivero, Sue and Kesting, Tobias and Wakkee, Ingrid}, title = {The role of networking style with respect to entrepreneurial behaviour of academics, Vortrag auf der 2016 UIIN Conference des University Indus-try Innovation Network (01.-03.06.2016) am 03.06.2016 in Amsterdam, Niederlande.}, year = {2016}, language = {en} } @incollection{PlewaRampersadTroshanietal.2016, author = {Plewa, Carolin and Rampersad, Giselle and Troshani, Indrit and Kesting, Tobias}, title = {Improving Innovation Process Performance and Service Quality in Innovation Networks}, series = {Plewa, Carolin; Conduit, Jodie (Hrsg.): Making a Difference Through Marketing: A Quest for Diverse Perspectives}, booktitle = {Plewa, Carolin; Conduit, Jodie (Hrsg.): Making a Difference Through Marketing: A Quest for Diverse Perspectives}, edition = {1}, publisher = {Springer Science+Business Media}, address = {Singapore}, isbn = {978-981-10-0462-9}, pages = {S. 267 -- 282}, year = {2016}, language = {en} } @article{PavlinKestingBaaken2016, author = {Pavlin, Samo and Kesting, Tobias and Baaken, Thomas}, title = {Guest Editors des European Journal of Education: Integrating Higher Education and University-Business Cooperation: synergies, potential and challenges}, series = {European Journal of Education}, volume = {51}, journal = {European Journal of Education}, number = {1}, issn = {1465-3435}, year = {2016}, language = {en} } @article{PavlinKestingBaaken2015, author = {Pavlin, Samo and Kesting, Tobias and Baaken, Thomas}, title = {University-Business Cooperation in Europe - Making Opportunities out of Challenges and Deriving Policy Implications}, series = {European Journal of Education}, volume = {50}, journal = {European Journal of Education}, number = {4}, issn = {1465-3435}, year = {2015}, language = {en} } @book{PavlinKestingBaaken2016, author = {Pavlin, Samo and Kesting, Tobias and Baaken, Thomas}, title = {Integrating higher education and university-business cooperation: synergies, potential and challenges}, volume = {51(1)}, edition = {1}, publisher = {Inderscience}, address = {Genf}, issn = {0141-8211}, pages = {139 S}, year = {2016}, language = {en} } @article{PavlinKestingBaaken2016, author = {Pavlin, Samo and Kesting, Tobias and Baaken, Thomas}, title = {An Integrative View on Higher Education and University-Business Cooperation in the Light of Academic Entrepreneurship}, series = {European Journal of Education}, volume = {51}, journal = {European Journal of Education}, number = {1}, issn = {0141-8211}, pages = {3 -- 9}, year = {2016}, language = {en} } @misc{KorffKestingGerstlberger2011, author = {Korff, Nisha and Kesting, Tobias and Gerstlberger, Wolfgang}, title = {Market Segmentation in University-Industry Technology Transfer, Vortrag auf Vortrag auf der T2S Technology Transfer Conference 2011 "Technology Transfer in a Global Economy" (22.-23.09.2011) am 22.09.2011 in Augsburg.}, year = {2011}, language = {de} } @incollection{KlieweMarquardtKesting2010, author = {Kliewe, Thorsten and Marquardt, Philipp and Kesting, Tobias}, title = {Marketing in der Beratungsbranche: Ausgew{\"a}hlte Instrumente zur Vermarktung einer innovativen Dienstleistung}, series = {Baaken, Thomas; H{\"o}ft, Uwe; Kesting, Tobias (Hrsg.): Marketing f{\"u}r Innovationen. Wie innovative Unternehmen die Bed{\"u}rfnisse ihrer Kunden erf{\"u}llen}, booktitle = {Baaken, Thomas; H{\"o}ft, Uwe; Kesting, Tobias (Hrsg.): Marketing f{\"u}r Innovationen. Wie innovative Unternehmen die Bed{\"u}rfnisse ihrer Kunden erf{\"u}llen}, edition = {1. Aufl.}, publisher = {Harland Media}, address = {Lichtenberg (Odw.)}, isbn = {978-3938363423}, pages = {S. 251 -- 276}, year = {2010}, language = {de} }