@misc{Baaken2009, author = {Baaken, Thomas}, title = {Science-to-Business Marketing, Vortrag und Seminar im MA Masterkurs"Wissenschafts-Marketing" der TU Berlin, am 25. 04.2009 in Berlin}, year = {2009}, language = {de} } @misc{Baaken2009, author = {Baaken, Thomas}, title = {Forschungsmarketing - Science-to-Business, Seminar im MBA Masterkurs "Wissenschaftsmanagement und -Marketing" der Fachhochschule Osnabr{\"u}ck und der CHE, am 28.03.2009 in Osnabr{\"u}ck}, year = {2009}, language = {de} } @misc{Baaken2009, author = {Baaken, Thomas}, title = {Die Zukunft der Marke im B-to-B Marketing - 7 Faktoren einererfolgreichen Markenpositionierung, Vortrag auf dem Business Breakfast der pro-art Werbeagentur am 27.03.2009 in Essen}, year = {2009}, language = {de} } @misc{Baaken2009, author = {Baaken, Thomas}, title = {Science-to-Business Marketing - a New Way of Getting Universities Closer to Industry Markets, Faculty Talk, Christ University Bangalore, am 11.03.2009 in Bangalore, Indien}, year = {2009}, language = {en} } @misc{Baaken2009, author = {Baaken, Thomas}, title = {Wissenstransfer- und Forschungs-Marketing f{\"u}r die Hessischen Fachhochschulen, Impulsvortrag im Seminar und Workshop zur Vermarktung der Forschungskampagne und Weiterentwicklung des Transfers am 26.02.2009 in Frankfurt am Main}, year = {2009}, language = {de} } @misc{Baaken2009, author = {Baaken, Thomas}, title = {Einf{\"u}hrung in die Grundlagen des Business-to-Business Marketing, Impulsvortrag im Rahmen des Sektionsseminars f{\"u}r Promovenden "Business-to-Business Marketing", Sektion Professor Gerstlberger, am 25.02.2009 in Nordhausen}, year = {2009}, language = {de} } @misc{Baaken2009, author = {Baaken, Thomas}, title = {How to think out about Commercialisation markets in respect to research and spin out opportunities Research Entrepreneurship, Vortrag auf dem Workshop "Commercialising Research Through Spin-Offs/Start Ups. Workshop for the establishment of the approach, opportunity identification and development for creating spin-offs / start ups from research: an international perspective" am 06.02.2009 in Adelaide, Australien}, year = {2009}, language = {en} } @misc{Baaken2009, author = {Baaken, Thomas}, title = {Partnering and Marketing concepts in Knowledge Transfer and University-Industry Interaction" Vortrag auf dem Seminar "Key Account Management and Customer Relationship Management in Universities", der Rectors Conference of Finnish Universities of Applied Sciences ARENE ry und FINPIN Finnish Entrepreneurship and Innovation Network for Higher Education am 22.01.2009 in Helsinki, Finnland}, year = {2009}, language = {en} } @misc{Baaken2009, author = {Baaken, Thomas}, title = {Science-to-Business Marketing, Vortrag und Seminar im MA Masterkurs "Wissenschafts-Marketing" der TU Berlin, am 07. 11.2009 in Berlin}, year = {2009}, language = {de} } @misc{Baaken2009, author = {Baaken, Thomas}, title = {Wissen ist Markt, Vortrag auf dem 3. noventum Zukunfts- \& Innovationssymposium "Erfolgreich in der Wissensgesellschaft", M{\"u}hlenhof M{\"u}nster am 27.10.2009 in M{\"u}nster}, year = {2009}, language = {de} }