@incollection{Baaken2003,
  author    = {Baaken, Thomas},
  title     = {Science Marketing},
  series = {Kamenz, U.: Applied Marketing},
  booktitle = {Kamenz, U.: Applied Marketing},
  publisher = {Springer},
  address   = {Berlin, Heidelberg New York},
  isbn      = {3-540-01252-4},
  pages     = {1051 -- 1066},
  year      = {2003},
  language  = {de}
}
@incollection{Baaken2003,
  author    = {Baaken, Thomas},
  title     = {Science Marketing},
  series = {Applied Marketing},
  booktitle = {Applied Marketing},
  address   = {Berlin, Heidelberg New York},
  isbn      = {3-540-01252-4},
  pages     = {1051 -- 1066},
  year      = {2003},
  language  = {de}
}
@incollection{Baaken2003,
  author    = {Baaken, Thomas},
  title     = {Strategien und Instrumente im Forschungsmarketing},
  series = {Mager, Birgit; Hamacher, Henderika (Hrsg.): Marketing und Kommunikation von Forschung},
  booktitle = {Mager, Birgit; Hamacher, Henderika (Hrsg.): Marketing und Kommunikation von Forschung},
  publisher = {Fachhochschule K{\"o}ln Fachbereich Design},
  address   = {K{\"o}ln},
  isbn      = {978-3980857338},
  pages     = {76 -- 81},
  year      = {2003},
  language  = {de}
}