@incollection{BaakenLasogga2004,
  author    = {Baaken, Thomas and Lasogga, Frank},
  title     = {Lebensl{\"a}nglich loyal - Kundenbeziehungsmanagement},
  series = {acquisa, Vol 52},
  booktitle = {acquisa, Vol 52},
  issn      = {0938-792},
  pages     = {S. 28 -- 30.},
  year      = {2004},
  language  = {mul}
}
@incollection{BaakenPlewa2004,
  author    = {Baaken, Thomas and Plewa, Carolin},
  title     = {Key Success Factors in Research Commercialization},
  series = {Hosni, Y. A.; Smith, R.; Khalil, T. (Hrsg.): Proceedings of IAMOT 2004, 13th International Conference on Management of Technology, 03.- 07.04.2004, Washington DC, USA},
  booktitle = {Hosni, Y. A.; Smith, R.; Khalil, T. (Hrsg.): Proceedings of IAMOT 2004, 13th International Conference on Management of Technology, 03.- 07.04.2004, Washington DC, USA},
  address   = {Washington DC},
  year      = {2004},
  language  = {mul}
}
@incollection{HeidemannBaxBekeletal.2004,
  author    = {Heidemann, G. and Bax, I. and Bekel, H. and Bauckhage, C. and Wachsmuth, S. and Fink, G. and Pinz, A. and Ritter, H. and Sagerer, G.},
  title     = {Multimodal interaction in an augmented reality scenario},
  series = {Proc. Int'l Conf. Multimodal Interfaces},
  booktitle = {Proc. Int'l Conf. Multimodal Interfaces},
  address   = {New York, NY, USA},
  pages     = {53 -- 60},
  year      = {2004},
  language  = {mul}
}
@incollection{HeidemannBekelBaxetal.2004,
  author    = {Heidemann, G. and Bekel, H. and Bax, I. and Ritter, H.},
  title     = {Interactive Online Learning},
  series = {Proc. Pattern Recognition and Image Analysis},
  booktitle = {Proc. Pattern Recognition and Image Analysis},
  address   = {St. Petersburg, Russia},
  pages     = {44 -- 48},
  year      = {2004},
  language  = {mul}
}
@article{HoltenLaumann2004,
  author    = {Holten, R. and Laumann, M.},
  title     = {Integrating Management Views in Supply Chain Environments - An arvato (Bertelsmann) Business Case},
  series = {Data Warehousing 2004. Auf dem Weg zur Integration Factory Proceedings der DW2004 - Data Warehousing und EAI, Physica Verlag},
  journal   = {Data Warehousing 2004. Auf dem Weg zur Integration Factory Proceedings der DW2004 - Data Warehousing und EAI, Physica Verlag},
  pages     = {329 -- 351},
  year      = {2004},
  language  = {mul}
}
@article{Michaelis2004,
  author    = {Michaelis, Nina V.},
  title     = {Weltbank braucht innovative Theorie},
  series = {Entwicklung und Zusammenarbeit (E + Z)},
  volume    = {45},
  journal   = {Entwicklung und Zusammenarbeit (E + Z)},
  number    = {4},
  pages     = {162 -- 163},
  year      = {2004},
  language  = {mul}
}
@misc{PlewaQuesterBaaken2004,
  author    = {Plewa, Carolin and Quester, Pascale and Baaken, Thomas},
  title     = {Marketing Orientation in University-Industry Linkages, Australian \& New Zealand Marketing Academy Conference am 29.11.-01.12.2004 in Wellington, Neuseeland},
  year      = {2004},
  language  = {mul}
}
@book{Schengber2004,
  author    = {Schengber, Ralf},
  title     = {Handynutzungsverhalten in Deutschland - Eine Studie},
  address   = {M{\"u}nster},
  year      = {2004},
  language  = {mul}
}