@incollection{KestingGerstlberger2011, author = {Kesting, Tobias and Gerstlberger, Wolfgang}, title = {Industry-University Collaboration from the Point of View of Companies as Research Customers - An international Survey of textile and textile-related Industries in Germany, Belgium and the Netherlands}, series = {Proceedings of the 18th International Product Development Management Conference "Innovate through Design", June 6-7, 2011, Delft, The Netherlands}, booktitle = {Proceedings of the 18th International Product Development Management Conference "Innovate through Design", June 6-7, 2011, Delft, The Netherlands}, address = {Delft}, isbn = {1998-7374}, pages = {S. 1 -- 20}, year = {2011}, language = {en} } @misc{KorffKestingGerstlberger2011, author = {Korff, Nisha and Kesting, Tobias and Gerstlberger, Wolfgang}, title = {Market Segmentation in University-Industry Technology Transfer, Vortrag auf Vortrag auf der T2S Technology Transfer Conference 2011 "Technology Transfer in a Global Economy" (22.-23.09.2011) am 22.09.2011 in Augsburg.}, year = {2011}, language = {de} } @inproceedings{GerstlbergerKestingKorff2011, author = {Gerstlberger, Wolfgang and Kesting, Tobias and Korff, Nisha}, title = {MARKET SEGMENTATION IN UNIVERSITY-INDUSTRY TECHNOLOGY TRANSFER}, series = {Technology Transfer Conference 2011, Augsburg}, booktitle = {Technology Transfer Conference 2011, Augsburg}, doi = {10.25974/fhms-579}, url = {http://nbn-resolving.de/urn:nbn:de:hbz:836-opus-5795}, year = {2011}, abstract = {This presentation focuses on the knowledge and technology transfer (KTT) relations between universities as research suppliers and industrial companies as (potential) research customers from a market-oriented point of view.}, language = {en} }