@incollection{BaakenvonHagen1986,
  author    = {Baaken, Thomas and von Hagen, Friederike},
  title     = {Marktforschung f{\"u}r technische Produkte},
  series = {Planung und Analyse},
  booktitle = {Planung und Analyse},
  pages     = {S. 251 -- 255.},
  year      = {1986},
  language  = {de}
}
@incollection{AmadiEchenduPretoriusBaakenetal.2005,
  author    = {Amadi-Echendu, Joe and Pretorius, Tinus and Baaken, Thomas and von Hagen, Friederike},
  title     = {Science to Business Marketing - a Case Study from South Africa},
  series = {Proceeding of 5th International Conference/Workshop on Science-to-Business Marketing and Successful Research Commercialisation, 25.-26.10.2005, Tokyo, Japan},
  booktitle = {Proceeding of 5th International Conference/Workshop on Science-to-Business Marketing and Successful Research Commercialisation, 25.-26.10.2005, Tokyo, Japan},
  address   = {Tokyo},
  pages     = {407 -- 416},
  year      = {2005},
  language  = {en}
}
@incollection{BaakenvonHagenRaesfeldetal.2011,
  author    = {Baaken, Thomas and von Hagen, Friederike and Raesfeld, Lydia and Loyoal, Pontigo and Patricia, Am{\´e}rica},
  title     = {Identifying University Customers and Partners via Science Marketing - a report on a real life case of UAEH in Mexico},
  series = {Badillo Vega, Rosalba; Raesfeld, Lydia; Villalvazo Naranjo, Juan; Baaken, Thomas (Ed.), La vinculaci{\´o}n de las instituciones de educaci{\´o}n superior con su entorno econ{\´o}mico en el contexto internacional},
  booktitle = {Badillo Vega, Rosalba; Raesfeld, Lydia; Villalvazo Naranjo, Juan; Baaken, Thomas (Ed.), La vinculaci{\´o}n de las instituciones de educaci{\´o}n superior con su entorno econ{\´o}mico en el contexto internacional},
  edition   = {1},
  address   = {Pachuca, Mexiko},
  pages     = {188 -- 207},
  year      = {2011},
  language  = {en}
}
@incollection{BaakenDaveyGalanMurosetal.2014,
  author    = {Baaken, Thomas and Davey, Todd and Galan Muros, Victoria and Meerman, Arno and von Hagen, Friederike},
  title     = {A Comparison of the State of University Business Cooperation in Germany and Poland},
  series = {Baaken, T.; Teczke, J. (eds): Managing Disruption and Destabilisation},
  booktitle = {Baaken, T.; Teczke, J. (eds): Managing Disruption and Destabilisation},
  edition   = {1. Aufl},
  address   = {Cracow},
  isbn      = {978-3-938137-49-9},
  pages     = {261 -- 280},
  year      = {2014},
  language  = {en}
}