@book{Arlinghaus2005,
  author    = {Arlinghaus, Olaf},
  title     = {International Customer Relationship Management},
  volume    = {2},
  edition   = {1. Aufl.},
  publisher = {Fachhochsch.},
  address   = {M{\"u}nster},
  pages     = {Getr. Z{\"a}hlung : graph. Darst.},
  year      = {2005},
  language  = {de}
}