@misc{Baaken2010,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing, Vortrag am Research Contracts and Intellectual Property Services (RCIPS) der UCT University of Cape Town am 09.02.2010 in Kapstadt, S{\"u}dafrika},
  year      = {2010},
  language  = {en}
}
@misc{Baaken2006,
  author    = {Baaken, Thomas},
  title     = {Science Marketing - ein neuer Ansatz zur Revolution des Technologietransfers. Erwartungen von Forschungskunden als Ausgangspunkt, Vortrag auf dem Workshop Responsible Partnering - Effektivere Kooperationen zwischen Hochschule und Industrie und Verwertung von Forschungsergebnissen (Europ{\"a}ische Good Practice) der ProTon Europe, Universit{\"a}t Bonn am 08.02.2006 in Bonn},
  year      = {2006},
  language  = {de}
}
@misc{Baaken2012,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business - Knowledge and Technology Sharing. University as an Enabler towards Strategic University-Industry Partnership, Vortrag auf dem THIRD ASEM UNIVERSITY-BUSINESS FORUM 2012 "DRIVING INNOVATION", PUTRA WORLD TRADE CENTRE, am 05/06.11.2012 in Kuala Lumpur, Malaysia},
  year      = {2012},
  language  = {en}
}
@misc{Baaken2012,
  author    = {Baaken, Thomas},
  title     = {Study on the Cooperation Between HEIs and Public and Private Organisations in Europe, Vortrag auf dem THIRD ASEM UNIVERSITY-BUSINESS FORUM 2012 "DRIVING INNOVATION", PUTRA WORLD TRADE CENTRE, am 05/06.11.2012 in Kuala Lumpur, Malaysia.},
  year      = {2012},
  language  = {en}
}
@misc{Baaken2011,
  author    = {Baaken, Thomas},
  title     = {Models of Collaborative Research and Science Marketing, Vortrag auf der Konferenz "EUIMA-Collaborative Research" der European University Association (EUA) in Zusammenarbeit mit CESAER Network, Politecnico di Torino am 9.11.2011 (8.-9.11.2011) in Turin, Italien},
  year      = {2011},
  language  = {en}
}
@misc{Baaken2011,
  author    = {Baaken, Thomas},
  title     = {Kooperationsprojekte und -modelle zwischen Hochschulen und regionaler Wirtschaft: Science-to-Business, Vortrag auf dem Symposium "Strategien der Kooperation Hochschule-Wirtschaft" des IT-Forum Nord Westfalen, am 24.11.2011 in M{\"u}nster},
  year      = {2011},
  language  = {de}
}
@misc{Baaken2011,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing - a new approach to technology and knowledge transfer, Vortrag auf dem Alumni-Seminar des DAAD (Deutscher Akademischer Austauschdienst) am 3.12.2011 in Guadalajara, Mexiko},
  year      = {2011},
  language  = {en}
}
@misc{Baaken2011,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing - a new approach to technology and knowledge transfer, Vortrag an der Universidad Aut{\´o}noma del Estado de Hidalgo (UAEH) am 2.12.2011 in Pachuca, Mexiko},
  year      = {2011},
  language  = {en}
}
@misc{Baaken2012,
  author    = {Baaken, Thomas},
  title     = {Marketing in der Praxis, Vortrag vor Vertretern der regionalen Industrie und Doktoranden des IHI Zittau im Seminar "Marketing in Praxis und Wissenschaft" von Jun.-Prof. Dr. Harland am 24.2.2012 in Zittau},
  year      = {2012},
  language  = {de}
}
@misc{Baaken2012,
  author    = {Baaken, Thomas},
  title     = {International Marketing Research- Options and Benefits, Vortrag im MBA Programme der Christ University Bangalore am 09.03.2012 in Bangalore, Indien},
  year      = {2012},
  language  = {en}
}
@misc{Baaken2010,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing als Erfolgsstrategie in der Projekt- und Drittmittelakquisition, Vortrag auf der Fachtagung "Forschung erfolgreich vermarkten" der Research Studios Austria (RSA) und der {\"O}sterreichische Forschungsf{\"o}rderungsgesellschaft (FFG) im Haus der Forschung am 16.11.2010 in Wien, {\"O}sterreich},
  year      = {2010},
  language  = {de}
}
@misc{Baaken2010,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing - a Revolution in Technology Transfer, a Key for successful Research Commercialisation", Key-Note-Vortrag auf der GM2010 der International Association for the Scientific Knowledge am 8./9.11.2010 in Oviedo, Spanien},
  year      = {2010},
  language  = {en}
}
@misc{Baaken2011,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing - Erfolgsstrategie im Wissenstransfer, Vortrag im Deutsch-Brasilianisches Transfer Leadership Programm "Inspired by minds and nature" der Westf{\"a}lischen Wilhelms Universit{\"a}t, am 10.02.2011 in M{\"u}nster},
  year      = {2011},
  language  = {en}
}
@misc{Baaken2010,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing als Erfolgsfaktor im Transfergesch{\"a}ft, Key-Note-Vortrag auf dem Statusseminar zum Innovationswettbewerb "Wirtschaft trifft Wissenschaft"im Festsaal der TU Dresden am 01./02.11.2010 in Dresden},
  year      = {2010},
  language  = {de}
}
@misc{Baaken2011,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing - A new Model in Knowledge Transfer, Vortrag auf der Konferenz FITT for Innovation 2011 (ICT INNOVATIONS: Research / Business / Society) in der L{\"a}ndervertretung Baden W{\"u}rttemberg am 10.05.2011 in Br{\"u}ssel, Belgien},
  year      = {2011},
  language  = {en}
}
@misc{Baaken2010,
  author    = {Baaken, Thomas},
  title     = {Denken. Lenken. Handeln: Science-to-Business Marketing, Vortrag auf dem Berliner Symposium zum Wissenschaftsmarketing, in der Berlin-Brandenburgischen Akademie der Wissenschaften am 25.10.2010 in Berlin},
  year      = {2010},
  language  = {de}
}
@misc{Baaken2010,
  author    = {Baaken, Thomas},
  title     = {Funktion und Grenzen der Delphi Methode als Prognoseinstrument, Vortrag im Rahmen des Habilitationsverfahrens am IHI Internationalen Hochschulinstitut Zittau, am 17.12.2010 in Zittau},
  year      = {2010},
  language  = {de}
}
@misc{Baaken2011,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing, Vortrag bei Innova. UPC Barcelona Tech am 10.01.2011 in Barcelona, Spanien},
  year      = {2011},
  language  = {mul}
}
@misc{Baaken2010,
  author    = {Baaken, Thomas},
  title     = {The Importance of Technology Transfer, Vortrag auf dem 9th International Conference on Science-to-Business Marketing and Successful Research Commercialisation "Science-to-Buiness Marketing and Partner Relationship Management in Universities" an der Universidad Autonoma del Estado de Hidalgo (UAEH) am 12.04.2010 in Pachuca, Mexiko},
  year      = {2010},
  language  = {en}
}
@misc{Baaken2010,
  author    = {Baaken, Thomas},
  title     = {Track Chair "Open innovation strategies and models from universities and research centres"der Konferenz INNOVATION 3.0 - Challenges, needs and skills of the new innovation era der TII (Association for the Transfer of Technologies, Innovation and Industrial Information) am 29./30.4.2010 in D{\"u}sseldorf},
  year      = {2010},
  language  = {en}
}
@misc{Baaken2010,
  author    = {Baaken, Thomas},
  title     = {Wissenschaftsmarketing oder Science-to-Business Marketing, Key Note Vortrag auf dem Symposium "Branding Knowledge Cities - a RUndUP Themaic Network Event" im Wissenschaftspark Golm am 18. 02. 2010 in Potsdam},
  year      = {2010},
  language  = {de}
}
@misc{Baaken2010,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing - ein innovativer Ansatz im Wissenstransfer, Key Note Vortrag auf der Tagung "Technologietransfer - Ideen Perspektiven geben" der University Partners Interchange am 24.02.2010 in Bonn},
  year      = {2010},
  language  = {de}
}
@misc{Baaken2010,
  author    = {Baaken, Thomas},
  title     = {Market Research - Options and Benefits Different targets of Awareness, Customer Satisfaction, Image, Market Potential Analysis, Vortrag an der Nelson Mandela Metropolitan University am 01.02.2010 in Pt. Elizabeth, S{\"u}dafrika},
  year      = {2010},
  language  = {en}
}
@misc{Baaken2010,
  author    = {Baaken, Thomas},
  title     = {Market Research in Scientific Markets - Image and Customer Satisfaction Surveys, Vortrag an der Nelson Mandela Metropolitan University am 03.02.2010 in Pt. Elizabeth, S{\"u}dafrika},
  year      = {2010},
  language  = {en}
}
@misc{Baaken2010,
  author    = {Baaken, Thomas},
  title     = {The Triangle for Innovation in Technology Transfer at M{\"u}nster University of Applied Sciences, Vortrag f{\"u}r die Delegation des Tokyo Institute of Technology am 26.02.2010 in M{\"u}nster},
  year      = {2010},
  language  = {en}
}
@misc{Baaken2010,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing, Vortrag in der InnovUS Technology Transfer (Pty) Ltd, Stellenbosch Universit, am 10.02.2010 in Stellenbosch, S{\"u}dafrika},
  year      = {2010},
  language  = {de}
}
@misc{Baaken2010,
  author    = {Baaken, Thomas},
  title     = {Motivating academics to innovate and cooperate, Vortrag an der Nelson Mandela Metropolitan University am 04.02.2010 in Pt. Elizabeth, S{\"u}dafrika},
  year      = {2010},
  language  = {en}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing - a new ay of getting Research closer to Business, Vortrag auf der Konferenz "Science-to-Business Marketing and TechAdvance(TM) a Technology Assessment Model for TTO" des Centre de Recherche Public Henri Tudor, am 04.12.2009 in Luxemburg},
  year      = {2009},
  language  = {en}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Netzwerkanalyse: Netzwerke - wie sie funktionieren und wie man sie nutzen kann, Vortrag im Methodenseminar des Politik-Masterstudiums an der Westf{\"a}lischen Wilhelms Universit{\"a}t, PD Dr. Dirk Halm, am 22.10.2009 in M{\"u}nster},
  year      = {2009},
  language  = {de}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Partneringkonzepte, KAM und PRM (u.a.), Vortrag auf der Tagung zum Science-to-Business Marketing der Technologiestiftung Berlin und der TU Berlin (durchgef{\"u}hrt durch das S2B Marketing Research Center) am 03.09.2009 in Berlin},
  year      = {2009},
  language  = {de}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Von Eskimos und Heimwerkern - Geheimnisse des modernen Marketing, Vortrag auf dem Event: "Emsdetten weltoffen - Tag der offenen Wirtschaft",TWE Vliesstoffwerke GmbH \& Co. KG, am 24.10.2009 in Emsdetten},
  year      = {2009},
  language  = {de}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {The Role of Partnering in University-Industry Relationships, Vortrag auf dem Symposium "Wirtschaft und Wissenschaft" der Universytet Eckonomiczny Krakowie und der Fachhochschule M{\"u}nster am 10.12.2009 in M{\"u}nster.},
  year      = {2009},
  language  = {en}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Engineering-to-Business: Erfolgsfaktoren im Innovationsmarketing, Vortrag auf der Tagung des VDMA, Arbeitskreis Innovation bei der G{\"o}cking Konstruktion GmbH am 01.09.2009 in Oelde},
  year      = {2009},
  language  = {de}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Wissen ist Markt, Vortrag auf dem 3. noventum Zukunfts- \& Innovationssymposium "Erfolgreich in der Wissensgesellschaft", M{\"u}hlenhof M{\"u}nster am 27.10.2009 in M{\"u}nster},
  year      = {2009},
  language  = {de}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing, Vortrag und Seminar im MA Masterkurs "Wissenschafts-Marketing" der TU Berlin, am 07. 11.2009 in Berlin},
  year      = {2009},
  language  = {de}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Vom Wissenschaftler zum Unternehmer, Vortrag auf der Konferenz Unternehmerische Universit{\"a}ten 2009 der TU Berlin am 08.12.2009 in Berlin},
  year      = {2009},
  language  = {de}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Wissenstransfer- und Forschungs-Marketing f{\"u}r die Hessischen Fachhochschulen, Impulsvortrag im Seminar und Workshop zur Vermarktung der Forschungskampagne und Weiterentwicklung des Transfers am 26.02.2009 in Frankfurt am Main},
  year      = {2009},
  language  = {de}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Higher Education in International Marketing by Integration of Industry Projects, Vortrag auf der Tagung "EDULERN09 International Conference on Education and New Learning Technologies", am 07.07.2009 in Barcelona, Spanien},
  year      = {2009},
  language  = {en}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Partnering and PRM - Key Success Factors in Modern Technology Commercialisation, Internationales Symposium "Wirtschaft und Wissenschaft" Uniwersytet Ekonomiczny Krarowie, am 10.-12.05.2009 in Krakau, Polen},
  year      = {2009},
  language  = {en}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Die Zukunft der Marke im B-to-B Marketing - 7 Faktoren einererfolgreichen Markenpositionierung, Vortrag auf dem Business Breakfast der pro-art Werbeagentur am 27.03.2009 in Essen},
  year      = {2009},
  language  = {de}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Engineering-to-Business Marketing und Creative Coupling, Vortrag auf dem Workshop "Hybride Wertsch{\"o}pfung" der Technologief{\"o}rderung M{\"u}nster und der Prognos AG, am 24.08.2009 in M{\"u}nster},
  year      = {2009},
  language  = {de}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Forschungsmarketing - Science-to-Business, Seminar im MBA Masterkurs "Wissenschaftsmanagement und -Marketing" der Fachhochschule Osnabr{\"u}ck und der CHE, am 28.03.2009 in Osnabr{\"u}ck},
  year      = {2009},
  language  = {de}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing - a New Way of Getting Universities Closer to Industry Markets, Faculty Talk, Christ University Bangalore, am 11.03.2009 in Bangalore, Indien},
  year      = {2009},
  language  = {en}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing, Vortrag und Seminar im MA Masterkurs"Wissenschafts-Marketing" der TU Berlin, am 25. 04.2009 in Berlin},
  year      = {2009},
  language  = {de}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {How to think out about Commercialisation markets in respect to research and spin out opportunities Research Entrepreneurship, Vortrag auf dem Workshop "Commercialising Research Through Spin-Offs/Start Ups. Workshop for the establishment of the approach, opportunity identification and development for creating spin-offs / start ups from research: an international perspective" am 06.02.2009 in Adelaide, Australien},
  year      = {2009},
  language  = {en}
}
@misc{Baaken2008,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing - the new concept for KnowledgeTransfer and successful Research Commercialisation, Vortrag auf dem 8th International Conference on Science-to-Business Marketing and Successful Research Commercialisation "Extracting the Value out of University-Industry Interaction" (Science Marketing, Stiferverband f{\"u}r die Deutsche Wissenschaft, trans2tech) am 1.10.2008 in M{\"u}nster},
  year      = {2008},
  language  = {en}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Partnering and Marketing concepts in Knowledge Transfer and University-Industry Interaction" Vortrag auf dem Seminar "Key Account Management and Customer Relationship Management in Universities", der Rectors Conference of Finnish Universities of Applied Sciences ARENE ry und FINPIN Finnish Entrepreneurship and Innovation Network for Higher Education am 22.01.2009 in Helsinki, Finnland},
  year      = {2009},
  language  = {en}
}
@misc{Baaken2008,
  author    = {Baaken, Thomas},
  title     = {Select Instruments of Science-to-Business Marketing, Vortrag auf der 8th International Conference on Science-to-Business Marketing and Successful Research Commercialisation "Extracting the Value out of University-Industry Interaction" (Science Marketing, Stifterverband f{\"u}r die Deutsche Wissenschaft, trans2tech) am 2.10.2008 in M{\"u}nster},
  year      = {2008},
  language  = {en}
}
@misc{Baaken2008,
  author    = {Baaken, Thomas},
  title     = {Science-to-Business Marketing - a new concept for innovative TechTransfer and successful Research Commercialisation", Vortrag auf dem Colloquium Master in Science Education and Communication \& Science Information and Press Office Technische Universiteit Delft am 29.09.2008 in Delft, Niederlande},
  year      = {2008},
  language  = {en}
}
@misc{Baaken2009,
  author    = {Baaken, Thomas},
  title     = {Einf{\"u}hrung in die Grundlagen des Business-to-Business Marketing, Impulsvortrag im Rahmen des Sektionsseminars f{\"u}r Promovenden "Business-to-Business Marketing", Sektion Professor Gerstlberger, am 25.02.2009 in Nordhausen},
  year      = {2009},
  language  = {de}
}