@incollection{Remmerbach1989,
  author    = {K.- U. Remmerbach},
  title     = {Europ{\"a}ischer Binnenmarkt 1992 - Chancen f{\"u}r das Konsumg{\"u}termarketing},
  booktitle = {Bruhn,M.; Wehrle,F. Europa 1992, Chancen f{\"u}r Marketing},
  year      = {1989},
}