@article{KerkaKriegesmannSchwering2009, author = {Friedrich Kerka and Bernd Kriegesmann and Markus G. Schwering}, title = {Evaluating innovation ideas: a comprehensive approach to New Product Development}, journal = {INT. J. TECHNOLOGY INTELLIGENCE AND PLANNING, Vol. 5, No. 2}, pages = {118 -- 137}, year = {2009}, }