TY  - BOOK
A1  - Arlinghaus, Olaf
T1  - International Customer Relationship Management
Y1  - 2005
UR  - https://www.hb.fh-muenster.de/opus4/frontdoor/index/index/docId/1508
VL  - 2
PB  - Fachhochsch.
CY  - Münster
ER  -