@inproceedings{BaakenLinnemann2019, author = {Thomas Baaken and Kerstin Linnemann}, title = {Fostering Innovation Generation through Resource Recombination - A Systematic Approach towards a Model for the Likelihood of Resource Recombination}, booktitle = {Conference Proceedings of the Academy of Marketing Conference 2010, July 6-10, 2010, Coventry, England}, year = {2019}, }