TY - CONF A1 - Gersch, Martin A1 - Schöler, Bernd A1 - Hewing, Michael T1 - Business Process Blueprinting: Analysing and Evaluating Usage Processes T2 - 40th Annual Conference of the European Marketing Academy (EMAC) Y1 - 2011 UR - https://www.hb.fh-muenster.de/opus4/frontdoor/index/index/docId/17533 ER -