@misc{ClaussNaskrentKesting2015,
  author    = {Thomas Clauß and Julia Naskrent and Tobias Kesting},
  title     = {The role of business model innovation as an antecedent to customer co-creation, Vortrag auf der 19. Interdisziplin{\"a}re Jahreskonferenz zu Entrepreneurship, Innovation und Mittelstand (G-Forum, 08.-09.10.2015 an der Universit{\"a}t Kassel) am 08.10.2015 in Kassel.},
  institution = {Wirtschaft (MSB)},
  type      = {lecture},
  year        = {2015},
}