@article{KerkaKriegesmannSchweringetal.2007,
  author    = {Friedrich Kerka and Bernd Kriegesmann and Markus G. Schwering and Jan Happich},
  title     = {Evaluating Innovation Ideas - A comprehensive approach to New Product Development},
  journal   = {Kriegesmann, Bernd (Hrsg.): Berichte aus der angewandten Innovationsforschung},
  volume    = {227},
  year      = {2007},
}