TY - GEN A1 - Baaken, Thomas T1 - SCIENCE-TO-BUSINESS MARKETING - How to successfully market research competencies, capacities and results, Vortrag auf der Academy of Marketing Conference 2010 an der Coventry University Business School am 7. Juli 2010 in Coventry, Großbritannien Y1 - 2010 UR - https://www.hb.fh-muenster.de/opus4/frontdoor/index/index/docId/4893 ER -