TY - BOOK A1 - Dellmann, Frank T1 - Cross Media Management: Statistical analysis of the impact of commercials on websites. Y1 - 2005 UR - https://www.hb.fh-muenster.de/opus4/frontdoor/index/index/docId/2033 VL - 36 PB - Fachhochschule CY - Münster ER -