@misc{Baaken2009,
  author    = {Thomas Baaken},
  title     = {Einf{\"u}hrung in die Grundlagen des Business-to-Business Marketing, Impulsvortrag im Rahmen des Sektionsseminars f{\"u}r Promovenden "Business-to-Business Marketing", Sektion Professor Gerstlberger, am 25.02.2009 in Nordhausen},
  institution = {Wirtschaft (MSB)},
  type      = {lecture},
  year        = {2009},
}