@misc{Baaken2011,
  author    = {Thomas Baaken},
  title     = {Science-to-Business Marketing - a new approach to technology and knowledge transfer, Vortrag auf dem Alumni-Seminar des DAAD (Deutscher Akademischer Austauschdienst) am 3.12.2011 in Guadalajara, Mexiko},
  institution = {Wirtschaft (MSB)},
  type      = {lecture},
  year        = {2011},
}