@article{PlewaQuesterBaaken2005,
  author    = {Carolin Plewa and Pascale Quester and Thomas Baaken},
  title     = {Relationship Marketing and University-Industry Linkages: A conceptual framework},
  journal   = {Marketing Theory},
  volume    = {5},
  number    = {4},
  pages     = {40 -- 50},
  year      = {2005},
}