@incollection{Baaken2005,
  author    = {Thomas Baaken},
  title     = {Applying Marketing Strategies to Research - A new way of getting Research to successful Commercialisation.},
  booktitle = {Baaken, Thomas; Amandi-Echendu, Joe (Hrsg.): Proceeding of 4th International Conference/Workshop on Science-to-Business Marketing and Successful Research Commercialisation. 18.-19.10.2005, Pretoria, S},
  year      = {2005},
}