@article{FeldmannNiessingGeyer2020,
  author    = {Carsten Feldmann and J{\"o}rg Nießing and Fred Geyer},
  title     = {Three steps to outstanding digital CX},
  journal   = {Indian Management},
  editor    = {AIMA All Indian Management Association},
  volume    = {59},
  number    = {3},
  pages     = {18 -- 23},
  year      = {2020},
}